SATURDAY

JUNE 22nd, 2019

EXHIBIT HALL OPEN 11am-5pm

Go to Sunday

 

11:30am

Cannabis Business Planning and Organization

This session will provide information and talking points on the East Coast cannabis market as well as the current state of affairs within the Massachusetts and Connecticut recreational scene. It will also cover how new cannabis and hemp businesses can navigate recent state regulations and spearhead growth through planning.

Michelle Bodian
Michelle Bodian
Attorney
...

12:30pm

Hemp and CBD Law Update

CBD products are everywhere and becoming increasingly popular for both consumers and businesses participating or looking to participate in the booming CBD market. As the FDA continues to regulate CBD products through enforcement of the Food, Drug & Cosmetic Act, and state and local governments enact additional restrictions, what’s legal to grow, sell and buy when it comes to CBD gummies, tinctures, lotions and other hemp-derived products? Laws are changing quickly, so don’t miss this timely session with attorneys from the nation’s leading marijuana law firm, Vicente Sederberg.

Dick Evans, Esq.
Dick Evans, Esq.
Partner, EvansCutler Attorneys
...

1:30pm

KEYNOTE SPEAKER / MMJ STAGE

Dick Evans, Esq.: “Turning a Page of History: the Triumphs and Challenges of Legalization”  

Dubbed “Mr. Marijuana” by the Boston Globe in 2015, Dick Evans, a Northampton lawyer, was a leader in the Massachusetts marijuana reform movement for over 40 years His numerous op-eds and other writings helped shape the public debate.   In 2016, he chaired the “Yes on 4” initiative campaign committee.

2:30pm

Legalization Lessons: Breeding Compliance Into Your Business From Day 1

The legalization of marijuana has taken on a unique form in each state that has decriminalized it. Legislation, regulations, and implementation have varied with one constant – compliance. Caution is at the forefront of cannabis policy creation as states venture into unknown territory.The complexities of starting a cannabis business are many, so where does one begin? Compliance is the answer. Breeding compliance into your business is crucial to protecting and maintaining it. The marijuana industry is highly regulated yet often ambiguous, as changes to compliance are constant and require ongoing research. As legalization spreads, let’s learn from the past mistakes others have made by tackling compliance head on from day 1.

3:30pm

Positive Impact Plan: Threading the Regulatory Needle

Many applicants experience push-back on their Positive Impact Plans during the application process. We present the politics, intent, and regulatory objectives of the Positive Impact Plan requirement and examine why plans fail. We discuss strategies that will enable licensed marijuana establishments to fulfill the spirit of the law and the regulatory requirements of the CCC.

11:30pm

Cannabis 101: How Medical Marijuana and Industrial Hemp can Benefit Everyday Life

John Dvorak developed the Cannabis Curriculum to encourage research into the beneficial aspects of industrial hemp and medicinal cannabis and the devastating effects that marijuana prohibition has on society. The Cannabis Curriculum explores the historic uses, current applications and future economic possibilities of industrial hemp and medical marijuana while also highlighting the negative social effects associated with marijuana prohibition. The interaction of cannabis with public policy, political science, sociology and philosophy are covered as is the influence of marijuana on the entertainment world and the crucial role women are playing in ending prohibition and de-stigmatizing cannabis consumption.

12:30pm

Cannabis as an Alterntative Therapy for Veterans

This panel will discuss the role cannabis can play as an alternative therapy for veterans, and specific conditions this population faces. From personal perspectives, to cannabis community, and researchers lens, the panel will discuss data from the ongoing C3RN, VAH, and UMass Dartmouth research study as a conversation starter as to what actions we can take to help this vulnerable population use medical cannabis effectively for conditions including chronic pain, PTSD, anxiety, depression, and insomnia. 

1:30pm

KEYNOTE SPEAKER / MMJ STAGE

All Attendees Welcome

Dick Evans, Esq.: “Turning a Page of History: the Triumphs and Challenges of Legalization”  

Dubbed “Mr. Marijuana” by the Boston Globe in 2015, Dick Evans, a Northampton lawyer, was a leader in the Massachusetts marijuana reform movement for over 40 years His numerous op-eds and other writings helped shape the public debate.   In 2016, he chaired the “Yes on 4” initiative campaign committee.

2:30pm

Workforce Development in the Fastest Growing Job Sector in the Country

An in-depth discussion on ideas and strategies for developing a sustainable workforce for the fastest growing job sector in the US. Moderated by Erik Range the Board Chair for M4MM a non-profit focused on creating a diverse industry.  Attendees will walk away with a solid foundation for future workforce development activities in their own community.

Scott Churchill
Scott Churchill
Director of Methodology and Compliance, MCR Labs
Director of Methodology and Compliance at MCR Labs Framingham providing analytical testing services for cannabis ...

3:30pm

Terpenes and Cannabinoids

This talk will discuss the important role that terpenes play in the cannabis experience, highlighting the synergistic and antagonistic effects of terpenes and cannabinoids as well as the therapeutic effects of terpenes on their own.

11:30am

Culture of Accountability: Maximizing ROI in Cultivation Environments

With wholesale prices falling across each regulated market, many cultivation operations’ knee-jerk reaction is to cut costs with abandon. Unfortunately, you can’t cut your way to prosperity. To remain competitive in the rapidly evolving cultivation environment, operators from the top of the organization to the bottom need to focus on maximizing their net profit per square foot of cultivation space. In some cases, this means finding new suppliers for commodity products in order to cut costs. In other cases, it means investing in high quality products that drive yield, potency, and salability (pest and fungal control), thus generating significant return on investment. In all cases, it means operators need to create the culture of accountability and detail-orientation that permeates successful manufacturing businesses in traditional industry. In summation, cannabis cultivation operations have high fixed-cost bases, and those costs need to be covered regardless of the productivity of the grow. Ensuring that the ultimate harvest outcome maximizes the net dollars per square foot through a culture of standardization, detail-orientation, and thoughtful investment in high-ROI applications is the only way to cover those costs and generate earnings growth.

12:30pm

Common Analytical Techniques in Cannabis Analysis: What should you be using?

With wholesale prices falling across each regulated market, many cultivation operations’ knee-jerk reaction is to cut costs with abandon. Unfortunately, you can’t cut your way to prosperity. To remain competitive in the rapidly evolving cultivation environment, operators from the top of the organization to the bottom need to focus on maximizing their net profit per square foot of cultivation space. In some cases, this means finding new suppliers for commodity products in order to cut costs. In other cases, it means investing in high quality products that drive yield, potency, and salability (pest and fungal control), thus generating significant return on investment. In all cases, it means operators need to create the culture of accountability and detail-orientation that permeates successful manufacturing businesses in traditional industry. In summation, cannabis cultivation operations have high fixed-cost bases, and those costs need to be covered regardless of the productivity of the grow. Ensuring that the ultimate harvest outcome maximizes the net dollars per square foot through a culture of standardization, detail-orientation, and thoughtful investment in high-ROI applications is the only way to cover those costs and generate earnings growth.

Dick Evans, Esq.
Dick Evans, Esq.
Partner, EvansCutler Attorneys
...

1:30PM

KEYNOTE SPEAKER / MMJ STAGE

All Attendees Welcome

Dick Evans, Esq.: “Turning a Page of History: the Triumphs and Challenges of Legalization”  

Dubbed “Mr. Marijuana” by the Boston Globe in 2015, Dick Evans, a Northampton lawyer, was a leader in the Massachusetts marijuana reform movement for over 40 years His numerous op-eds and other writings helped shape the public debate.   In 2016, he chaired the “Yes on 4” initiative campaign committee.

Laura Beohner
Laura Beohner
The Healing Rose Company
Laura is the President & Co-Founder of The Healing Rose Company, which handcrafts cannabinoid infused body care ...

2:30PM

CBD for Everyday Life

Includes Massage Demo!

The rapidly expanding CBD market and availability of CBD products is ushering in relief and comfort for countless people, but it’s also raising plenty of questions about trustworthy suppliers, dosage and administration techniques. This presentation, led by the President of NECANN’s 2019 Cannabis Community Award Best New England Cannabis Company winner, The Healing Rose, will cover CBD basics, including dosing, procurement and applications. Laura will also talk about ways people can incorporate CBD into their everyday lives, and with the assistance of a certified massage therapist, demonstrate topical application through self massage. Attendees will receive a free CBD salve sample to use during the massage demo!

Laura Beohner
Laura Beohner
The Healing Rose Company
Laura is the President & Co-Founder of The Healing Rose Company, which handcrafts cannabinoid infused body care ...

3:30PM

Cannabis for Pets: Recent and Decent Science and Practice

A review of social media reveals the epidemic rate of acceptance and use of cannabis (especially CBD products) for pets, with sometimes miraculous results. When it comes to beloved pets, efforts to heal them can lead to desperate measures, including the increasing use of cannabis. Pet owners are using cannabis in lieu of, or in addition to, typically recommended treatments.
Regrettably, scientific research examining the safety and efficacy of cannabis for pets has lagged behind this surge in use. Most pet owners are resorting to word of mouth recommendations that are accumulating online at an exponential rate, along with the number of cannabis products being marketed to them. Obviously, much of this information is of dubious accuracy. Fortunately, research is beginning to emerge, some of which is very promising.
Research focusing on several common pet maladies will be presented in understandable terms. It will then be translated into practical approaches, including form and dosage of cannabis products.

SUNDAY

JUNE 23rd, 2019

EXHIBIT HALL OPEN 10am – 3pm

Go to Saturday

11:30pm

How the Case of California can Inform Cannabis Businesses in New Markets

In California, cannabis companies suffer from a unique regulatory paradigm where 20% of products fail laboratory analysis tests and therefore cannot be released for commercial sale. The good news is new markets, such as Massachusetts, enjoy the opportunity to instill quality at the outset. To avoid problems with product testing, companies need to build it better from the start, using three dimensions of quality that are commonplace in other vertical industries: Current Good Manufacturing Practices (CGMP), Cost of Quality (CoQ), and Quality Management Systems (QMS).
The combination of these frameworks can be tailored to the needs of any cannabis manufacturer. CGMP requirements are flexible so each manufacturer can decide how to best implement the necessary controls, allowing for innovative approaches to achieve higher quality through continual improvement. Continual improvement aligns with the objectives of a QMS. Companies who have a QMS but who do not use a CoQ concept are less successful in reducing quality costs and improving quality for their customers. If the goal in cannabis is to get acquired by a large-cap company, building manufacturing infrastructure from their proven standards would be a strategic pathway to realize this objective. If the goal is not to get acquired but to thrive over time, and eventually compete with these companies, one needs to look no further than the FDA’s recent approval of the drug Epidiolex: CGMP requirements have already entered the cannabis space. Quality always sets a brand apart, and this opportunity is ripe for the picking.

Kirsten Modestow
Kirsten Modestow
BRIGADE founder and Executive Creative Director
...

12:30pm

Branding, Creative Partners, and the Recreational Cannabis Revolution

As the world recreational cannabis rapidly evolves, branding is essential for cannabis enterprises to stand out. The cannabis companies that move forward will be the ones that understand and embrace the need to invest in their brand. Today’s consumer is interested in much more than just buying a product. They want to be engaged, and to support an organization whose values resonate with their own. A distinctive brand that feels consistent and impactful at every touchpoint while embodying those values with integrity is going to win over a brand that feels anonymous or impersonal. Working with a trusted creative partner is crucial for accomplishing these goals. Every detail matters.

1:30pm

Navigating Legalization Issues in the Workplace

This presentation will provide an informative overview of legalization in the workplace, and will cover issues of interest to business owners, organizational management, consultants, and employees that conduct any manner of professional activity in the growing number of states where marijuana use has become legal to various degrees. Topics will include implementation of fair and consistent workplace norms for multi-state organizations, observation of employee rights and protections as a product of legalization under local laws, and best practices for permissible use and drug testing in an employment setting. The subject matter will be framed with thought-provoking illustrations and examples of real-life quandaries in the workplace, drawn from Lauren’s daily work counseling businesses on these issues. Attendees will be challenged to be thoughtful and engaged, while gaining tangible insights that can be harnessed to further their own knowledge and expertise in their workplaces and professions. 

Valerio Romano, Esq.
Valerio Romano, Esq.
Partner, Vicente Sederberg LLC
Attorney Valerio Romano helps businesses and individuals seeking to cultivate, process or dispense medical and ...

2:30pm

Setting Yourself up for Success with Investors from the Start

This session will cover essential tips that entrepreneurs need to know before seeking investment funding. Learn how to stand out from other capital seekers and avoid costly mistakes from the start.

11:30AM

The Endocannabinoid System and the Benefits of Medical Cannabis

With the advent of legalized cannabis, it is becoming clear that education is crucial in assisting medical professionals and the public to understand the endocannabinoid system and the value of cannabis in symptom management of anxiety, insomnia, PTSD, irritable bowel, fibromyalgia and chronic pain.  A large body of evidence and peer-reviewed research has shown the endocannabinoid system is perhaps the most important physiologic system involved in establishing and maintaining human health.  This presentation covers key components of the endocannabinoid system, the various strains of cannabis, the uses for various symptoms and how the certification works for patients who choose to obtain a medical card.

Will Luzier
Will Luzier
Political Director, Yes on 4 Coalition
William D. Luzier was admitted to the Massachusetts Bar in 1978. Thereafter he served as an Assistant Attorney ...

12:30PM

What’s New in the Mass. CCC Regulations

The Mass. Cannabis Control Commission will be promulgating new regulations for on-site consumption, home delivery, events, and other general updates. This presentation by the former manager of the Question 4 campaign will highlight the changes and inform attendees with the most up-to-date regulatory developments.

TaShonda Vincent Lee
TaShonda Vincent Lee
Community Outreach & Event Manager
...

1:30PM

From the Pharmacist: Dosing and Delivery Methods

In this session registered CT pharmacist Brian Essenter will cover the dosing and delivery methods being used by today’s Medical Marijuana patients. Learn about how to find the right dose for your body and explore the different consumption methods available in the MMJ and adult-use marketplaces.

2:30PM

Patient Safety and Cannabis Chemistry: Extraction for Purity and Quality

 Extraction as an art as well as a science, when the goal is product purity and quality. Different businesses will find there’s no one right approach, however. The plants used, and the extraction process employed can play a unique role in achieving business goals.  In this session, we will explore various methods of extraction, from alcohol to supercritical carbon dioxide to hydrocarbons, looking at examples of each. We’ll also look at cannabis oil extraction equipment, discuss the ins and outs of common solvents, and consider purity-related elements like removal of undesirable compounds. We’ll finish with a FAQ speed-round, covering frequently asked questions, like what is the right temperature or pressure for a winning new extract?

11:30AM

Concentrate Conundrum: How to Choose the Right Concentrates for Your Audience

This presentation will educate you on the most common extraction technologies, cannabis concentrate availability and trends, and differences between extraction products from both a consumer and business perspective. We will discuss in depth information about effects and nuance differences between commonly confused concentrates, and understand the education that will be needed for each method. By the end of this session you will be able to effectively choose the right concentrate for your audience.

12:30PM

What’s Next for Hemp Farming in New England

The green rush is on for New England farmers, especially here in Western Massachusetts. This panel of farmers and hemp professionals will bring the audience up to speed on the opportunities and challenges facing farmers who are looking to — or are already working with MDAR — to utilize their farmland for agricultural hemp farming.

Aja Atwood
Aja Atwood
Trella Technologies
...

1:30PM

Topping, FIMming and SCROG, Oh My! Training your Plants for Max Yield

In this session Aja will cover a variety of plant training methods used to increase yield. She’ll explain pros and cons of various methods and explain some of the science behind them.

Joe Grzyb
Joe Grzyb
Co-founder and CEO
...

2:30PM

Phase Change Materials (PCMs): Energy Conservation and Increased Yields for Indoor and Greenhouse Grows

Indoor and outdoor cultivators are increasingly utilizing phase change materials to regulate heat and increase dry flower yields. In this presentation, Joe will cover the basics of Phase Change Materials (PCMs) and their variety of energy conservation/ sustainability uses in the greenhouse and indoor grow environments.